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CPA Marketing – The Reason behind Its Sudden Hype
Most of us are aware of affiliate marketing, which is a form of virtual advertisement on the Internet that allow companies all over the world sell their products to consumers from any part of the globe. You may not have heard of CPA marketing, though. Well, CPA stands for Cost per Action.
The basic idea of the CPA marketing approach is to gain useful information from potential consumers and convert them into profitable leads for future sales generation. This information can be of various kinds: telephone number, residential address, email address, social security number, credit or debit card number, etc.

Table of Contents
Table of Contents............................................................................................................................ 3
CPA Marketing – The Reason Behind Its Sudden Hype..................................................................4
What Is CPA- A Comprehensive Explanation................................................................................ 5
What Is a CPA Network?................................................................................................................ 7
What Are the Advantages of Joining a CPA Network?................................................................... 8
How to Earn Big with CPA Marketing......................................................................................... 10
Here are the Top CPA Networks that You could Join................................................................... 13
Steps to Help You Get Approved with CPA Networks................................................................. 17
How to Select CPA offers............................................................................................................. 19
Selecting the Right CPA Offer...................................................................................................... 21
How do you study the market competition?............................................................................. 21
How to Join CPA Networks.......................................................................................................... 11
How to get your Affiliate URLS to Promote CPA Offers............................................................. 23
What are your Options for Advertising CPA Offers?................................................................... 23
How to Generate Natural Traffic to your CPA offer................................................................. 25
Social Media Traffic to Your CPA Offers................................................................................ 26
Draw Traffic to Your CPA offer through Forum Marketing:.................................................... 26
Draw Traffic to Your CPA Offers By Writing Articles:........................................................... 27
Reciprocal Linking:.................................................................................................................. 28
Blogging:.................................................................................................................................. 28
Joint venture traffic:................................................................................................................. 28
Video traffic:............................................................................................................................ 28
PPC Traffic to Your CPA Offer............................................................................................... 29
E-mail Marketing:.................................................................................................................... 29
What are the Effective Keyword Strategies?................................................................................. 30
How to Test Keywords for CPA Marketing.................................................................................. 31
How to Track Online Marketing ROI Using CPA........................................................................ 32
Resources...................................................................................................................................... 36
Additional Cool Resources........................................................................................................... 38
Discounts............................................................................................................................ 45

Download ebook "Copy Paste CPA Method" FREE

The system that I am going to discuss in the next few pages is probably the simplest,easiest and one of the most potent moneymaking system that you’ll ever come across.
The potential is so great that you can create a consistent six figure a year income out of this system alone and the best thing is that it generates autopilot income…Meaning you just set up the system once and it’ll bring you thousands of dollars month after month without needing any effort on your part.

 Another beauty of this system is that it suites all kind of marketers…Even if you are a complete newbie,you can implement the full method within just a few minutes and it doesn’t require you to invest a dime upfront.
In the case you are already making money with IM,you can use this method to add another five to six figure a year income stream to your existing revenues with just a few minutes of work a day.

The System In A utshell
In this method we are going to take massive leverage from online blogs to send thousands of laser targeted visitors to our CPA offers and make a six figure income just by being a middleman.
There are billions of blogs online.You can find millions of them in any big niche.Most of the blogs are built on the wordpress platform and many of them receive tens of thousands of visits ever day.
Blogs allow their owners to share their knowledge, thoughts and emotions with the world and most of the blogging platforms include several interactive features to felicitate maximum interaction between the blog owner and the readers as well as among the readers.
Established blog owners are perceived as the top authorities in their respective niches and their recommendations are rabidly followed by their devoted readers.

Download ebook "$700 Day With CPA" FREE

Firstly, I would like to thank all of you for purchasing my short guide. I will show you exactly how I made $21,000 last month alone with CPA offers.
All it took was about 10 minutes of uncomplicated work each day. This method is dead easy and if you are unable to do it directly yourself, it can be very easily outsourced.
With all the competition between internet marketers fighting over traffic to fulfil their CPA offers online, it has become unbelievably easy to make money offline doing the same thing. Most people who see the words 'offline marketing' run away and hide because they think it means getting up close and personal with people. This method can work with no human contact at all if you really don't want to deal with people face to face! I will show you the perfect group of people to target with your CPA offers.

This guide will be broken up in to 4 sections. Firstly, I will tell you my own story of how I banked $21,000 last month using this method and how the idea came to me. Secondly, I will give you a breakdown of all the steps involved to get going. I will then give you a template to use so you can get started right now and also show you how to outsource all of the work!
Finally, you will see a simple checklist at the end that will help you organise everything and make sure you have not left anything out.

Table of Contents
Part 1: My Story ................................................................................................. 4
Part 2: The Steps Involved.................................................................................. 7
Step 1: College scouting.................................................................................. 8
Step 2: Join a CPA network ............................................................................. 8
Step 3: Find a relevant CPA offer to use.......................................................... 9
Step 4: Create your paper advertisements.................................................... 10
Step 5: Deliver your advertisements ............................................................. 11
Part 3: Offer Template ..................................................................................... 12
Part 4: Outsourcing Guide................................................................................ 13
Checklist .......................................................................................................... 14

Online marketing tools for small business

Every works has its own specialized tools. For online marketer, what are the tools they need?

1. Search Engine Marketing (SEM = SEO + PPC)

SEO - Search Engine Optimization: This includes online marketing methods to optimize the website on search engines. The aim is to improve the ranking and location of the site on the search engines (Google, Yahoo, Safari ...)
PPC - Pay Per Click. Paid advertising registered with Google Adwords tool, aims at attracting customers from Google Search or from websites affiliated with Google.

2. Email Marketing

Provide information about products, services and collect feedback on products and services from customers through email marketing. Before sending email, you need to gather email addresses of potential customers or purchase customer’s data (with a careful selection).

3. Banner Advertising

This is a form of buying positions on sites other than company site to place the ads. This method of online marketing grows up from atraditional advertising methods: placing ads in newspapers or magazines.

4. PR Online

It is about writing and posting articles about company's notable news onto the online system (electronic press, websites, forums ...)

5. Blog & Social Media Marketing

This is a method to build blogs, social network and share comments or personal views, create discussion topics on the forum as well as activities by the blogger to introducelinks to product sites and online services.

6. SMS / Mobile Marketing

Forms of advertising through mobile media (instant messaging, chat, and broadcast content ...) that create channel of communication and broadcasting between brands and customers.

7. Viral Marketing

 Forms of advertising based on the context that there are satisfied customers who always want to tell others about the product or service of the company after using it. This is a method that online marketers consider as the spread of a virus.

8. Video Marketing

Video marketing is a form of tool which uses video to attract and promote products. Youtube is now the most popular broadcast channel video.

9. Article Marketing

Article marketing is a method using construction site content, writing and editing articles related to business operations of the company or sharing the articles on relevant websites.
This trend is increasingly expanding. Article marketing can bring a large amount of traffic to your site, and well-spreading articles will bring your brand to a great number of people.

Top 10 basic mistakes with an Google Adsense Account

To users who are earning money online with Google Adsense, a blocked account is terrible. Prepare yourself with useful experience to stick to this way of earning money in the long run!
When we join Google Adsense online, we’ll become a publisher. These following useful experiences will help you avoid the unwanted incidents related to your account.

1. Click and being invalid

Publishers cannot click in their own advertisements in any way to increase the number of views or clicks, even in the manual method.
With a Google Adsense Content Account, if we accidentally click in our own advertisements sometimes, Google considers that click invalid. However, remember that this action will only be ignored if it happens “sometimes”. If you continuously do that, Google will have to deal with you directly.
On the other hand, with a Google Adsense Hosted Account, if you click in your own advertisement even just one time, prepare to have your account blocked. Google Adsense will not accep this action for any kind of reason. As a result, stick with Google Adsense’ policies once you have joined it.

2. Encourage the number of clicks

Never ask others to click in your advertisements. Google will recognize this by using hundreds of algorithms to check the validation of the the clicks.
Encouraging others to click in the advertisements by using words or phrases such as “click in the advertisements”, “support us”, “access this link” will also break Google’s policies.

3. Pay for the clicks.

Nowadays, there are many websites offering services such as paying for a click or a view. All you need is offer them a few thousands to receive clicks from others.
For instance: you can buy one click with 0.01$ while Google Adsense pay you 0.02$ for each. So, with each click, you earn 0.01$

4. Manipulate your advertisements

- Manipulating your online advertisements is banned. This includes using keywords which aren’t related to the content of your websites at all to receive unrelated advertisements.
Nowadays, some of the advertising fields on Google Adsense has a high CPC like travel, car... As a result, some websites make use of this to bring unrelated keywords into articles to increase its CPC.
For example: websites that guide you how to earn money online are full of travelling keywords.
- Advertisements are not put into <iframe></iframe>. Besides being banned, this action makes others confused about the location of the advertisements.
- Your advertisements should not include invisible features: display:none. I was once banned on Adsense because of this mistake.
For instance: <div style="display:none; " Adsense Code </div>

5. Format advertisements or your website content:

 - Format your advertisements so that others cannot differentiate between advertisements and website content.
- Format your website content so that others cannot differentiate between website content and advertisements.
Formatting your advertisements or the website content will lead to accidental click from users because they think it is a part of the website content. Google did not like this.
All in all, once joining Google Adsense, don’t ever think of cheating. All things you invent will be detected by Google immediately.

6. Content rule

Google Adsense provides a list of banned or limited contents, if your website contains one of these contents, don’t put an adsense code on it.
Banned contents:
- Adult contents: website with pornography contents, nude images or sexual activities
- Contents against some certain individuals, groups or organizations.
- Authorized materials: copy other website contents.
- Contents related to drugs, wines, cigarettes.
- Contents that guide others how to steal information or unlock computers.
There are lots of sites with the above contents, especially sites that shared pirated software
- Websites that offer services like paying to do something.
- Websites using Google’s functions. In other words, those websites compete directly with Google itself.
- Violent content
- Weapon-related content
- Other illegal contents…

7. Number of advertisements:

Nowadays, Adsense publishers are allowed to put 3 advertisements max for each content in a website or put 3 links and 2 search engines max in each website.
Notice: you can only use one advertisement sized 300*600
If publishers put more advertisements, Google will not display those extra advertisements or your advertisements will not be paid for every click.
For advertisements on an Admod mobile, you can only put 1 advertisement max and your advertisement should fit the mobile size.

8. Change your advertisement code

Publishers can change Adsense advertisement code as well as those changes didn’t increase the effectivity of advertisements in a fake way.

9. Advertisement location

Your advertisement location should be friendly with users, you can’t put your advertisements freely at such locations as:
- Integrate it into any application or software (this doesn’t apply for Admob), including your toolbar
- Display it in the popup
- Put it in emails or conversations (this doesn’t apply for AdMob)
- Hide it among Internet factors.
- Put it into invalid or empty websites.

10. Using two or more accounts from one computer

 In fact, Google didn’t set a policy on this. However, after Google Adsense’s users raise their voice, I decided to add this experience for you to avoid losses when earning money online.
- Using two or more accounts with the same computer.
- 2 publishers using the same wifi  - I encountered this mistake myself in the past.

 10 above experices aren’t completely perfect, however, they will help you avoid basic mistakes while using Google Adsense to earn money online. I will update new experiences immediately after my account is blocked the second time.

Recommend:
Quality Adsense Authority Sites Earning $100 – $1000 Per Month **GUARANTEED**

Sign up and earn money with google adsense

Google Adsense is a favorable way to earn money online. There are many people using google adsense to make a living. So how to sign up for Google Adsense and how to use it?
Google Adsense, founded by Google, is the most popular advertising website on the Internet nowadays. Anyone can join Google Adsense to earn money from both websites and their own Youtube channel.
Like any other advertising site, Google Adsense follows two main rules:
- Charge money for every click (CPC – Cost per click); The more users click on the advertisement, the more money we earn.
- Charge money for every impression (CPM – Cost per 1000 impressions); the advertisement view reaches 1000, 2000, 3000, … we earn money from Google Adsense.
Basically, both CPC and CPM don’t have a fixed price because this depends on various factors such as content, language, location, … Recently,Google Adsense is effectively making use of modern technology to bring advertisement whose contents are related to what users are searching in order to attract views and clicks.

How to earn money with Google Adsense? 
From the beginning, Google Adsense has continuously developed its brand by ensuring advertisers’ benefits as well as publishers’ responsibilities. To earn money with Google Adsense online, we have to sign up for an account as a publisher.
The rule is very simple: advertisers will have to pay for Google to publish their advertisement. 67% of the total sum of money will be transferred to the publishers. The rest belongs to Google. It’s a win-win deal.
It’s obvious that that 33% is already enough to pay for every Google employee all around the world.

 Earning money with Google Adsense online, easy or not?
 To me, earning money with Google Adsense online is not difficult, especially when we know how to make the most use of those advertisements. However, many of those who make an attempt to earn money this way are unaware of Google rules and policies, which causes their accounts to be locked.
To earn money with Google Adsense online, patience and effort is a must. Do not ever use tricks to earn money illegally. As working with Google, cheating means suicide.
Google uses various algorithms to check the validation of every click. Nobody knows how those algorithms work but say no to cheating!
Before sign up for a Google Adsense account, spend 1-2 hours to read online articles related to Adsense, which helps you avoid mistake when signing up. Search for these key words on Google: sign up for Google Adsense 2015, how to sign up for Google Adsense, ..

 Catergorize Google Adsense’s accounts
 Adsense accounts belongs to two main groups: hosted and content
- Hosted account : with this type of account, we can only earn money online with Google’s services such as Youtube, Blogsopt, … As a result, signing up for this is pretty simle.
- Content account : besides using Google Adsense with Google’s services, Content accounts allow users to put our advertisements on any other websites. This is the long-term choice of Google Adsense’s users. Consequently, it is much difficult to open a content account.
Nowadays, the process of buying and selling accounts on Google Adsense is very complicated. Consider carefully before deciding!
- Strengths: convenient, quick, easy
- Weaknesses: easly cheated, waste money.
So why don’t we sign up for Google Adsense ourselves? If others can do it, I can.

Open an account on Google Adsense
Previously, it is extremely complicated to sign up for an Adsense account. Until 2015, although many rules have been loosen, if you don’t be careful, you still stand the risk of being banned.
The first notice is about your nation. Unreasonably, national discrimination still exists on Google. We can verify this immediately on Youtube.
So, to have a smooth first step, choose the US or the UK for your account. I don’t know how many countries are limited on Youtube, however, please remember this before you sign up.

First method: Sign up for Google Adsense Hosted Account
Sign up for Google Adsense Hosted via your Youtube account
Sign up for a hosted account in three different ways:
- Youtube
- Blogspot
- Android App Store on Google Play
In short, these 3 ways are nearly the same, however, if you want to sign up fast and effectively, choose sign up for Google Adsense Hosted Account via Youtube.

Second method: Sign up for Google Adsense Content Account
- Working rules:
+ Send the website you want to put your advertisements on to Google
+ Receive an Adsense code and publish it on the website
+ Google will review and accept your account or not.

Until 2015, there are 2 ways to open a Google Adsense Content Account:

1. Sign up indirectly by upgrading your Google Adsense Hosted Account
If you already have a Google Adsense Hosted Account and you want to widen your advertising zone to other websites to increase your income, upgrade it. If you can’t upgrade successfully, you can fix the problems noted by Google and upgrade it again when you are ready.

2. Sign up directly via wesite
Basically, signing up directly is quite similar to signing up indirectly, we still need at least 1 website for Google to review. However, signing up directly will encounter more difficulties because Google uses a lot of criteria to decide whether they should allow this website to earn money online or not.
To sign up directly, please access Adsense hompage: http://google.com/adsense
After you have filled up all the necessary information, wait for the result. To sign up for a Google Adsense Content Account, you only need to follow the same step as you sign up for a Google Adsense Hosted Account.
Signing up for a Google Adsense Account is basicall not so difficult as we thought. Following the directed steps and that’s it – you have finished the signing up process. However, Google will decide if you are successful or not.

Recommend:
Quality Adsense Authority Sites Earning $100 – $1000 Per Month **GUARANTEED**

How to choose a blogging niche

What is a niche?
A niche(pronounced either “Nitch” or “Neesh”) is the subset of the market on which a specific product is focusing. Choosing the right niche is crucial if you want to be a successful affiliate. In this course, I’ll show you how to select a sub-niche in the fitness market.
I realize that 9 out of 10 times, people will not understand what a niche is when presented with the explanation above. Most people will understand it when an example is given. Here they are :
Example 1 :
Market: Health and fitness
Niche : Muscle building
Sub-niche: Muscle building for men
Micro-niche: Muscle building for men over 40
Micro-micro niche : Muscle building for men over 40 who have kids

Example 2 :
Market: Relationship
Niche : Dating
Sub-niche: Dating for men
Micro-niche: Dating for men over 40
Micro-micro niche: Dating for men over 40 who have kids

Now, you may be wondering : “why don’t I just target an entire market so that I can achieve maximum profits?” How I wish that was the case. It sounds counter-intuitive, but by targeting everyone, you end up targeting no one. Before starting a business of any kind, you must first define your audience.

Let me tell you three hypothetical stories to illustrate the importance of defining your audience and choosing the right niche:

Story 1:
Paul intends to open a store selling kitchenware. He opens his store, and stocks his warehouse with every type of kitchenware available, from ovens to pots and pans. His first week went well. Sales were average. After a week,sales began to decline, and after a month, he had zero sales. Why is that?
After some extensive research he found out that Walmart had opened up a branch distanced one mile from his store. Turns out all his previous customers now shop at Walmart because they had lower prices and a wider variety of kitchenware. Mr.Paul couldn’t compete with Walmart in terms of
price and variety, and ended up closing his store. He loses his primary income stream and is now broke. He loses his wife and kids, and now suffers from depression. He kneels to the ground and shouts : WHY DIDN’T I DEFINE MY AUDIENCE!!!

Story 2:
Tony, a friend of Paul who too had a kitchenware store, heard about Paul’s story,and was determined not to make the mistake of not defining his audience. He pledged to stock only one type of kitchen appliance that would appeal to only one group of people. He filled his store with a special toaster that could only toast brown Arepa bread with the thickness of 3.512312^13 inches. Tony said to himself: “Paul you fool, you should have chosen a mirco-micro niche like me! Soon, hundreds of targeted customers will swarm to my store to buy my special toasters!”. Days passed, all the customers that entered his store left empty-handed. Months passed.
Surprisingly, Tony had 2 sales, but obviously, it wasn’t enough to cover his expenses. And like Paul, Tony ended up poor and miserable.

Story 3:
After witnessing the demise of Paul and Tony’s businesses, Albert decided to be smart about his strategy. He knew the best way to succeed in the kitchenware business was to choose a sub-niche that would target a particular group of people in the market(avoiding Paul’s mistake), while appealing to a wide-enough audience(avoiding Tony’s mistake). He opened a store that only contained toaster ovens with a few brands. Sure enough, Albert got rich in no time, and is grateful for avoiding Paul’s and Tony’s mistakes. When asked about the reason so many customers were buying from him, Albert replied: “By only carrying toaster ovens, I establish myself as the go-to guy for toaster ovens; And though Walmart sells them at a lower price, people still buy from me as I’m perceived as an authority in toaster ovens. However, I was careful not to be too targeted in my approach to ensure a demand in my sub-niche.”
After reading the three stories, I don’t have to ask you whose shoes you would want to be in. The three stories emphasize the importance of market research and niche selection. It’s vital to choose a sub-niche that is targeted enough but not too obscure that there’s no market for it. In some cases, a
sub-niche may still be too general. In which case, you might want to choose a mirco-niche of that market instead. Later on, I’ll show you how to gauge demand.
Now, it’s time to get our hands dirty. Remember, don’t panic if you get stuck. Read the guide thoroughly and implement the methods.

Niche research
When it comes to niche selection, you’ve probably heard this advice countless time: “follow your passion”. While there is merit to this advice, just because one is passionate about something, that doesn’t mean there's a market for the thing he/she is passionate about. Now, this certainly deserves a separate story, a funny one at that, but I’ll spare you the details ;)
My advice is to first follow the green, then follow the dream. Find multiple profitable niches, then select the one that you have an affinity for. The first step is to find a broad niche that you might want to target,and then drilling down to a sub-niche.

Finding your niche:
* Using Magazines
Magazines are a great way to find profitable niche. A magazine with a subscriptions and retail distribution typically cost between 6 million and $9 billion per year to publish. Magazines publishers will only print a magazine when they know that there is an audience for that niche and that advertisers are willing to spend money to reach them.
1.) Go to magazines.com.
One of the easiest ways to find magazines already sorted by niche is Magazines.com. At the top of the screen you will see an “All Categories” tab which if you click will present you with a list of different topics.

2.)For example, in the Health&Fitness category, I chose this magazine. It’s titled Men’s health with a male model. The apparent sub-niche would be “muscle building for men”. Easy, right?

* Using Google

Another way to find a sub-niche is by using Google.

1.) Go to google.com

2.) Type in your seed keyword in the search box.

3.) Your keyword would be your sub-niche. For example, muscle building for men.

4.) Behind your seed keywords, enter the term: for “*”

5.) Voila! You’ve got a list of sub-niches right in front of you!

Compile a list of sub-niches, as many as possible.

After building your huge list of sub-niches, we’re going to choose the one that you’re going to pursue. We have to evaluate the market of the sub-niches that we’ve compiled.

Here are some of the techniques that you can use to confirm the demand in a particular sub-niche.

* Google Keyword Planner

To use the Google keyword planner tool you will need to have first register a Google Adwords account. The account does not have to have any money credited to it. You can even have been banned from Google Adwords and still use the Keyword Planner Tool.

1.) If you haven’t done it already, create an account at

https://accounts.google.com/SignUp

2.) Login to your Adwords account at adwords.google.com

3.) Select the first option

4) Search your key term in the search box. For example, if your sub-niche is “weight loss for women” type that into the search box.

5.) You can also see how many people each month are searching for a particular search terms. This will give you an idea of the relative popularity of a particular keyword term. If you see numbers above 1000, that’s a good sign.

* Using Quantcast

Another way to determine the demand in a particular niche is to look at how many visitors some of the most popular sites in that niche are receiving.

1.) To find these websites simply perform a search and write down the URLs for the top 10 websites for that particular search. Take note whether there are Google Adwords ads. This means there are people spending money in this sub-niche. And people wouldn’t be spending money if there wasn’t a

market.

2.) Then, go to Quantcast.com and enter the URL one by one on the homepage search box.

3.) This will give you detailed information about the number of people that are visiting that particular website. Not only will you be able see how many people are visiting the website but you will usually get detailed demographic information. Included are the age, gender and educational background of the visitors to the site. This can be useful information when deciding whether a particular niche will be profitable and how to market to this audience. It’s a good sign if there’s a high number of monthly visitors to the site

Do this for every sub-niche, and pick only 5 that satisfy these criteria:

- The key term for the sub-niche has at least 3000 searches a month 

-There are Google Adwords Ads on the front page when the term is searched in Google.

- The top 10 websites of your sub-niche have a high number of monthly visits.

Top Notch Email Marketing: Quick Start Strategies

When it comes to making money online and maximizing your ability to tap into some of the most profitable niche markets, developing a targeted subscriber base of responsive subscribers and customers is an important component in your marketing arsenal.
List building is all about connecting with your target audience by offering them high quality information and consistently working towards building a strong relationship with each and every subscriber.
Email marketers collect leads using squeeze pages that are focused on specific topics, and include an «opt-in form» that includes text fields such as a visitors full name and email address, and acts as the doorway into your autoresponder system.
These opt-in boxes are generated by your autoresponder provider and are embedded into the HTML code of your squeeze page template with just a few clicks of your mouse.
Each time a visitor to your squeeze page enters in their name and email address, they are added to your mailing list database, and become an active subscriber of your newsletter.
Once a subscriber is a confirmed member of your list, you can begin sending follow up emails that offer high quality information, such as articles, reports, links to blog posts, video guides and other information and resources that your subscribers would be find useful.
List building helps facilitate the process of converting subscribers into active customers, since once your prospect has been added to our mailing list, you are able to develop a relationship with them by communicating with them directly through your follow-up email broadcasts.
In truth, there is no faster or easier way to maximize your online income than with a relevant, targeted and responsive mailing list. You can get 10x the work done in half the time when you are able to instantly touch base with a built-in customer base, who are interested in specific topics or niche markets.
For example, with a mailing list you can simply create broadcasts that go out to your entire subscriber base that feature a blend of high quality information and content with promotional based offers and promotions.

You can then include affiliate promotions for products and services that are relevant to your list, but more importantly, you are able to generate feedback, tap into your market in such a way that you know exactly what they are interested in receiving and what they are most likely to respond to.
Imagine the potential when you have an active subscriber base, right at your fingertips. You can email them any time you like, with fresh offers, high quality content and valuable resources that work towards helping you establish yourself within these niche markets, while building a solid relationship with your subscriber base.
Letʼs take a look at the most important components of building a successful email marketing campaign:

Email Marketing Component #1: Professional Autoresponder Account
One of the most important steps you ʼll ever take as an email marketer is in choosing to power your mailing lists by establishing an account with a professional autoresponder provider.
With autoresponder services like www.GetResponse.com and www.Aweber.com, you are able to set up an unlimited number of mailing lists, each one featuring customized code that serves as your opt-in box.
By segmenting your lists, you will be able to tailor your emails so that they directly communicate with targeted groups of subscribers who are interested in specific information or topics.
There are many different reasons why setting up a professional autoresponder account is important, including:
Guarantees High Deliverability & Performance
 By setting up your mailing list with an experience autoresponder service team, you can rest assured that your emails will make it to their destination.
Itʼs their job to maximize deliverability rates and help you connect to your subscriber base quickly and easily.
Safeguards Your Mailing Lists And Helps You Effectively Manage Your Leads
Professional autoresponder providers offer frequent back-ups of your database, in the event it becomes corrupted or inaccessible.
This is extremely important, because the last thing you would want to do is spend the time and energy developing a massive list of subscribers, only to lose it all.
Your autoresponder service provider will also handle all requests to unsubscribe, helps you comply with CanSpam regulations and provides you with the ability to write as many newsletter messages as you wish, and set up the dates and times when you want them to be published.
Provides Important Data & Statistics To Help You Better Communicate With Your Subscriber Base
If you are interested in maximizing your open rate and overall response rates, you need to utilize the different features available within your autoresponder account including your average open rate, opt-out rate, response rate and whether any complaints have been sent in regarding your recent mailing.
Keeping a pulse on your subscriber base and how well they response to your broadcasts will help you improve your mailings and tailor your campaigns so that they directly communicate with those who have subscribed to your lists.
IMPORTANT NOTE: It is difficult to switch autoresponder providers once you have established a mailing list as your subscribers will have to re-subscribe to your new list in order to continue receiving your broadcasts.
Keep this in mind when you begin building your lists and choose to create an account with a reputable autoresponder company right from the start.

Email Marketing Component #2: High Converting Squeeze Page
One of the most important elements of a successful email marketing campaign begins with a well-constructed, highly targeted squeeze page.
Your squeeze page is the ʻdoorway ʼ into your email marketing system and if it fails to convert visitors into subscribers, you will struggle to generate enough leads for your marketing campaigns to be successful.
You want people who visit your website to be given ONE option only; to subscribe to your newsletter.
This means that you need to minimize any external links, and really emphasis your opt-in form, because this is the doorway into your entire system.
You also want to limit the graphics that you use on your squeeze page, so that it loads quickly and doesn ʼt distract your visitor from your objective; getting them on your mailing list.
In order to create an effective squeeze page that encourages visitors into subscribing to your list, consider the different types of incentives that you can offer. When it comes to listing the benefits you need to be clear and concise.
Make sure they understand ʻwhat is in it for them ʼ, and demonstrate the benefits of becoming a subscriber of your newsletter. (Solve a problem, address an issue, offer guidance, advice, and address their concerns directly)
A squeeze page is very similar to a salespage in the way that it's primarily objective is to generate interest and compel them to take action (subscribing to your list). In order to do this effectively, you need a STRONG call to action.
That call of action is essential in creating high preformance squeeze pages, and you must place emphasis on ensuring that your visitors are directed to fill in the opt-in form, otherwise they will not be added to your list.
You need to clearly direct visitors to enter in their name and email address as well as instruct them to confirm their request to join your list (if you are using double opt-in).
When creating the body text/copy for your squeeze page, consider underlining, highlighting or colorizing important information so that you can draw attention to the areas of your squeeze page that you want your website visitors to pay special attention to.
You should also utilize bullet points to showcase important information and break up your content so that it ʼs easier to digest.
To come up with the best incentive offer possible, you'll need to thoroughly evaluate your market, as well as competing offers so that you can create a relevant product that is in demand and likely to capture attention from your target audience.
You could offer:
 Free Report
 Free Ebooks
 Free Designs or Templates
 Free Graphic Packages
 Free Video Guides
 Free Tutorials
 Free Sample Chapter (from a paid product)
If you are interested in outsourcing your project to experienced freelancers, you can easily find a trustworthy professional from the following freelance marketplaces:
http://www.Guru.com
http://www.Elance.com
http://www.Scriptlance.com
https://www.freelancer.com

To summarize, your list building funnel consists of three major parts:
1: Squeeze Page With Opt-In Form
2: Compelling High Quality Offer or Incentive
3: Follow Up Emails And Broadcasts
Here are a few resources for downloading pre-designed squeeze pages:
http://www.hotvideosqueezetemplates.com/
http://www.squeezepages.com

Email Marketing Component #3: Follow Up Emails
To better organize and manage your email marketing, you should consider creating a delivery schedule that will provide your subscribers with a clear idea as to when they should expect your emails and broadcasts.
Being consistent will help you develop a relationship with your list while conditioning them to pay attention to your broadcasts, and ultimately, look out for them on a regular basis.
Doing this will increase your open-rates signifigantly!
When creating your first email campaign, I suggest creating 5-10 emails to start, adding additional emails into your sequence as you begin to tap into your target audience and create additional offers around an existing demand.
Remember though that subscribers who are already a part of your email cycle will not receive new emails that you add to the sequence unless you send out an actual broadcast.
You want your first email to send out automatically, after a new subscriber confirms their request to join your list, with additional follow-up emails being sent out every 2-3 days. Never let your list run cold!
Example:
Monday: Free Report
Tuesday: Free Article
Wednesday: Promotional email
Thursday: Free article
Friday: Promotional email
Saturday: Promotional email
Sunday: No email
Always keep notes of any ideas you have for future broadcasts and content, and if you are utsourcing content creation to freelancers, make sure that you always proof the material and add in your own style.
You want your subscribers to become familiar with your brand, and so even if you outsource the majority of the work you need to apply your own personal style to every email you send out.

Email Marketing Component #4: Ability To Split Test
Regardless how well you design your site, or how thoroughly you analyze each section of your squeeze page, there is no way that you will be able to accurately predict how well your visitors will respond to your offer, without comparatively testing alternative layouts.
One easy method of testing your pages and evaluating conversion rates is by using Google ʼs Website Optimizer, a free tool that will help you run simple split tests of any websites you own.
You can sign up for a free account at:
http://www.google.com/analytics/
You will need to add a snippet of code to your squeeze page after creating your Google Analytics account. This code is given to you by Google and is available within your account once you have added and verified your website ʼs location.
Once this code is placed on your website, Google Analytics will start tracking your visitors and traffic.
When split testing, start with only one element at a time.
For example, if you change the headline on your squeeze page, leave everything else in its original state until you determine whether tweaking your headline helps with conversion rates.
Once you have determined what headline works best, change another element of your squeeze page, such as the color scheme, opt-in box frame, or summary of your offer.
Always test the original against the variation and give it enough time to accurately determine whether your changes have increased your subscription rate before making any permanent changes.

Email Marketing Component #5: Your Own Online Presence
You should register your own domain names and set up professional hosting accounts that can house your squeeze pages and websites. It ʼs important that you establish an online presence and give people clear direction as to how they can reach you or find out more about you.
There are many different providers available online that offer both domain names and hosting accounts including http://www.hostgator.com
If you aren't familiar with HTML and aren't comfortable editing code or CSS, you could consider using Wordpress to develop squeeze pages, quickly and easily.
With Wordpress, you can set up a static website in just a few minutes, and by simply copy and pasting your autoresponder code into its main page, you can have a fully functional squeeze page set up within minutes.
You can download a copy of Wordpress from www.Wordpress.org and a free copy of Code Banter's Wordpress autoresponder plugin that will instantly feature an opt-in box on your blog, at  http://www.CodeBanter.com
 You can also purchase pre-designed HTML based squeeze pages that allow for you to instantly plug in your autoresponder code from high quality developers including:
http://www.optindesign.com/page/
http://www.instantsqueezepagegenerator.com/

Email Marketing Component #6: Building A Strong Relationship With Your Subscriber Base 
Itʼs important to build brand awareness and develop a relationship with your subscriber base, because the more that your list members trust you and the product recommendations that you make, the easier it will be to convert those subscribers into repeat customers.
Every email you send to your list should directly work towards strengthening your brands recognition for value. This means that you must be extremely careful with the kinds of products you promote as well as the quality of the products you endorse.
Whether you are the developer or not, if you give it your stamp of approval, your subscriber base will hold you accountable should the product or service fail to deliver.
You should therefore always review each product or offer you are planning to promote so that you can not only stand behind it, but also can directly answer any questions that your subscribers may have about the offer.
You also need to make sure that the products and services you are advertising are relevant to your newsletters overall theme or topic.

Final Thoughts
You can stand out from the majority of email marketers in your industry by overdelivering on fresh, quality content.
Remember that people sign up to receive your emails believing that they will benefit in some way. If you deliver quality, relevant and useful information that truly helps them, you will be rewarded with an active and responsive subscriber base.
Focus on building a relationship with your subscribers through constant contact and updates.
Don't let your list run cold by failing to communicate with your subscribers. It's relatively easy to design an email marketing campaign by using high quality private label material, and by hiring content writers to create articles that can be used within your broadcasts.
Here are my top private label resources:
http://www.PushButtonReports.com
http://www.PrivateLabelTreasury.com
http://www.ContentReleases.com